Marketing, Social Media & Measuring Social Impact

FREE workshop for social enterprises at pre-start and start-up stage. This is the fourth in a series of four workshops which support emerging social enterprises to develop robust and sustainable business models.

This session will focus on:

Developing Your Marketing Strategy
Branding
PR
Social Media
Website Search Engine Optimisation
What is meant by Social Impacts
Recognising the impacts your service/product can or does make
Exploring tools for measuring social impacts
How to use the social impact information you've gathered

These practical workshops are delivered by School for Social Entrepreneurs Cornwall (SSE Cornwall) as part of the Engine Room programme, a business support programme for pre start-up and start-up businesses in Cornwall that have a social purpose at the core of their business idea.

SSE Cornwall is a pioneering social enterprise that supports people using entrepreneurial approaches to tackle complex social problems. Our vision is of a fair and equal society where the potential of all individuals is fully realised. SSE invests in individuals from all backgrounds who have practical ideas for change. Part of a wordwide network of Social Enterprise Schools, we have an outstanding track record in supporting people to start, sustain and establish social enterprises, charities and community projects that create a sustainable solution to address an identified but unmet social need. We run learning programmes and courses, provide support and give grants, build partnerships and share our evidence and insights, always with the positive benefits to our learners firmly in our minds.Individuals who graduate from our programmes remain an important part of our community and we work hard to continue connecting people through our programmes and courses, mentoring, events, networking and peer to peer opportunities on an ongoing basis. Achieving social and environmental change is often a long-term goal, which is why, when our programmes come to an end, our support doesn’t.

The Engine Room programme is delivered by SSE Cornwall in partnership with the Cornwall Neighbourhoods for Change (CN4C) and Real Ideas Organisation (RIO). It is funded by the European Regional Development Fund (ERDF).